Threeland Travel welcomes ITB Berlin 2014
ITB Berlin’s organizer claims there are waiting lists for space in some of the halls and more exhibitors have increased their space allocation, a clear indicator that the show remains healthy and relevant.
Messe Berlin, which organizes the show, said the outlook was exceptionally good as final preparations were under way for the 48th edition that opens 4 March and extends to 9 March with an impressive lineup of conferences and a four-day trade show.
Consumer days at the show are 8 to 9 March once the trade only component of the show closes.
This year the official focus is on Mexico, the partner country of ITB Berlin and main sponsor of the opening ceremony. All of the country’s regions will be presenting travel products and services to trade visitors and the general public in Hall 1.1. The partner country of ITB will also be represented in the Gay & Lesbian Travel section in Hall 3.1.
Compared with last year the number of bookings at ITB Berlin 2014 has remained consistently high. The majority of the halls are already booked up and there are now waiting lists. One noticeable trend is that exhibitors are booking larger stands.
This demonstrates that the world’s largest travel trade show is a reliable economic indicator that accurately mirrors the industry’s development.
This year, it will once again unite key players in the supply and demand chain from around the world and send out an important message for the future.
ITB Berlin 2014 will kick off with an event on the topical subject of omni-channel marketing featuring high-ranking participants in the eve of the show.
Among those taking part in the new ITB Summit, 1400 to 1800, 4 March 2, will be Facebook’s Head of Travel Lee McCabe, who will talk about the prospects for social media securing new customers.
This year, Threeland Travel Indochina will participate in ITB Berlin 2014 as a member of Gray Line World Wide. We would like to offer the special 14-day Indochina tour as low as 677 US$ covering Vietnam and Cambodia with the most interesting places including Hanoi, Halong, Hue, Hoian, Danang, Saigon, Mekong Deta and Angkor. Visit us at http://www.threeland.com for more detail and contact us at firstname.lastname@example.org for appointments and presentation of our products.
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